The story of なるきろ ( N a r u k i r o ) . ..





Narukiyo, Aoyama, Tokyo
135-0091 Tokyo, Shibuya City, Shibuya, 2 Chome-7-14



Narukiyo at work

Façade of Narukiyo






*なるきろ ( N a r u k i r o ) 

is a (mainly) clothing project by Narukiyo and Mitz (Chi-Rho inc.).
The director of the line is Narukiyo Yoshida, the head chef of  Narukiyo ,
a beloved, iconic diner in Aoyama, Tokyo.

なるきろ finds inspiration in things he has collected in the past —
bringing them to life not to reproduce them but to reflect his thoughts
on how elegant menswear can be or how just how neat some objects are.

Although the clothes are not all Narukiyo’s merchandise or goods,
if you have ever visited the restaurant,
they will remind you of elements of it: odd and kinky but definitely beautiful,
refined yet rustic, erotic and comfy…
overall Narukiro leads to straightforward but expressive men’s clothing.

The clothes (or objects) are released as a collection somewhat seasonally,
but sometimes timing will be looser and released when it feels right.

なるきろ とは
青山の立ち飲み屋”なるきよ”の料理長、
吉田成清によるエレガントな冗談




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